J. Petersen
发表
V. Kumar,
V. Kumar,
J. Petersen,
2015
.
Adam Rapp,
Douglas E. Hughes,
Jessica L. Ogilvie,
2020
.
J. Andrew Petersen,
Denish Shah,
V. Kumar,
2009
.
J. Andrew Petersen,
Russell S. Winer,
David J. Reibstein,
2009
.
J. Andrew Petersen,
V. Kumar,
Robert P. Leone,
2010
.
V. Kumar,
J. Petersen,
V. Kumar,
2005
.
J. Petersen,
Vikas Kumar,
2009
.
V. Kumar,
J. Petersen,
2012
.
J. Andrew Petersen,
V. Kumar,
Robert P. Leone,
2013
.
Valarie A. Zeithaml,
Katherine N. Lemon,
J. Andrew Petersen,
2006
.
Robert P. Leone,
V. Kumar,
J. Petersen,
2007,
Harvard business review.
J. Petersen,
Vikas Kumar,
2012
.
J. Petersen,
Franziska Schmid,
2021
.
J. Petersen,
V. Kumar,
2004
.
J. Andrew Petersen,
V. Kumar,
V. Kumar,
2015
.
Eric T. Anderson,
J. Andrew Petersen,
J. Petersen,
2015
.
Yolanda Polo,
F. J. Sese,
J. Petersen,
2017,
Journal of the Academy of Marketing Science.
J. Andrew Petersen,
Yolanda Polo,
V. Kumar,
2018
.
V. Kumar,
J. Petersen,
Vikas Kumar,
2009
.
J. Petersen,
V. Kumar,
2012
.
Robert P. Leone,
J. Petersen,
V. Kumar,
2010
.
F. Khodakarami,
R. Venkatesan,
J. Petersen,
2015
.
L. Guissoni,
R. Venkatesan,
J. Petersen,
2018
.
J. Petersen,
Mayank Nagpal,
2020
.
R. Venkatesan,
J. Petersen,
Benita Beck,
2021,
Review of Marketing Research.
J. Petersen,
Vikas Kumar,
2012
.
J. Petersen,
Vikas Kumar,
2012
.