Mark F. Lang

发表

Consumer Response to Retailer-Supplier Brand Exclusivity Arrangements

J. M. Hunt, Mark F. Lang, 2014 .

The effects of special displays on shopping behavior

Shih-Ching Wang, Mark F. Lang, 2015 .

An empirical test of experiential shopping in food retailing

Mark Lang, Neal H. Hooker, N. Hooker, 2013 .

Private labels: The role of manufacturer identification, brand loyalty and image on purchase intention

Mark F. Lang, Cristina Calvo Porral, 2015 .

Consumer acceptance of blending plant-based ingredients into traditional meat-based foods: Evidence from the meat-mushroom blend

Mark F. Lang, 2020 .

How the Structure of Benefits for Sustainably Raised Seafood May Differ in the USA: Implications for Wider Market Adoption

Mark F. Lang, A. C. Rodrigues, 2021, Journal of International Food & Agribusiness Marketing.

How and why restaurant patrons value locally sourced foods and ingredients

Mark F. Lang, A. Lemmerer, 2019, International Journal of Hospitality Management.

Core dimensions of food-related lifestyle: A new instrument for measuring food involvement, innovativeness and responsibility

K. Grunert, D. Dean, Z. Lakner, 2021, Food Quality and Preference.

Simulated Attention-Tracking Methodologies: An Examination of Measurement Efficacy

James B. Kelley, Mark Lang, Kelly Moore, 2016 .

How crowdsourcing improves prediction of market-oriented outcomes

Neeraj Bharadwaj, Mark Lang, C. Anthony Di Benedetto, 2016 .

A comparison of organic-certified versus non-certified natural foods: Perceptions and motives and their influence on purchase behaviors

Mark F. Lang, A. C. Rodrigues, 2021, Appetite.