R. Prins

Marketing Communication Drivers of Adoption Timing of a New E-Service among Existing Customers

P. Verhoef, R. Prins, 2007 .

Partner selection in B2B information service markets

Peter C. Verhoef, P. Verhoef, Stefan Wuyts, 2009 .

Modeling Consumer Adoption and Usage of Value-Added Mobile Services

R. Prins, Remco Prins, 2003 .

The impact of adoption timing on new service usage and early disadoption

Philip Hans Franses, Peter C. Verhoef, P. Franses, 2009 .