Ethel Claffey

An empirical study of the impact of consumer emotional engagement and affective commitment in firm-hosted virtual communities

Ethel Claffey, Mairead Brady, 2019, Journal of Marketing Management.

Examining Consumers’ Motivations to Engage in Firm-Hosted Virtual Communities

Ethel Claffey, Mairead Brady, 2017 .

Toward Context-Aware Mobile Social Networks

Zhu Wang, Daqing Zhang, Zhiyong Yu, 2017, IEEE Communications Magazine.

A model of consumer engagement in a virtual customer environment

Ethel Claffey, Mairead Brady, 2014 .

Understanding Technology Adoption within the Service-Dominant Logic Paradigm

Ethel Claffey, 2010 .

Building an interoperable space for smart agriculture

Manuel Mora Tavarez, Juan Antonio López-Morales, A. Gómez-Skarmeta, 2022, Digit. Commun. Networks.

Investigating knowledge dissemination and social media use in the farming network to build trust in smart farming technology adoption

A. Foley, Ethel Claffey, Kevin Doolin, 2023, Journal of Business & Industrial Marketing.