Mi-ah Lee

发表

Effects of Characteristics of Social Commerce on Purchase Intention - Moderating Effects of Perceived Risk and Price Sensitivity of Mobile Application Users -

Yena Choi, Mi-ah Lee, 2016 .

Effect of Visual Merchandising in Fast Fashion Retailing

Mi-ah Lee, Yoojean Kang, Hyunsoo Kim, 2016 .

Structural Analysis on the Perceived Attributes of Fashion Goods

Mi-ah Lee, Eun-Young Rhee, 2009 .

The effects of sale signs on consumer intentions to visit a store

So‐Yeon Yoon, Ha Kyung Lee, H. Hur, 2015 .

Product Attributes' Effects on Perceived Values and Repurchase Intention in Korea, USA, and France

Eunju Ko, K. Kim, L. Burns, 2011 .

Types and Experiential Value of Fashion Mobile Play -Focusing on Play Theory-

Mi-ah Lee, Lee Yoon Kyung, S. Park, 2021, Journal of the Korean Society of Clothing and Textiles.

The effect of Independent Tendency of Single Women on Consumption Values and Clothing Benefits

Mi-ah Lee, Eun-Young Rhee, 2010 .

Digital Signage User Satisfaction Model: The Dual Effect of Technological Complexity

Eunju Ko, Miah Lee, Sooyeon Lee, 2021, ASIA MARKETING JOURNAL.

Fashion collaboration effects on consumer response and customer equity in global luxury and SPA brand marketing

P. Mattila, Mi-ah Lee, Kyulim Kim, 2014 .

Understanding Luxury Disposition

Eunju Ko, Mi-ah Lee, Mi-ah Lee, 2015 .

Comparative Study between Married and Unmarried Women on Consumption Values and Clothing Benefits -Focusing on Working Women in their 20's and 30's-

Mi-ah Lee, 2010 .

Effects of Customer Experience on Retailer Loyalty and Performance in an Omni-Channel Environment: Comparison between Department Stores and Discount Stores

Youjae Yi, Mi-ah Lee, 2019, korean management review.