J. B. Mason

发表

Determinants of Physician and Pharmacist Support of Generic Drugs

J. Barry Mason, William O. Bearden, W. Bearden, 1980 .

Assessing the Impact of Short-Term Supermarket Strategy Variables

Christie H. Paksoy, J. B. Mason, J. Wilkinson, 1982 .

Profiling the shopping behavior of elderly consumers.

J B Mason, W. Bearden, J. B. Mason, 1978, The Gerontologist.

Modern retailing: Theory and practice

Joseph Barry Mason, Morris L. Mayer, M. L. Mayer, 1978 .

Multisegment analysis of supermarket patronage

J. Barry Mason, Arthur W. Allaway, A. Allaway, 1990 .

An Investigation of Influences on Consumer Complaint Reports

J. Barry Mason, William O. Bearden, W. Bearden, 1984 .

Improving Marketing Education in the 1990s: A Dean’s Perspective

J. B. Mason, 1990 .

Analysis of covariance for the removal of temporal effects in experiments with serial treatments

Christie H. Paksoy, J. B. Mason, J. Wilkinson, 1986 .

A Research Note on Major Retail Center Patronage

J. B. Mason, C. T. Moore, 1969 .

Power and Channel Conflicts in Shopping Center Development

J. B. Mason, 1975 .

The Influence of Instructions on Respondent Error

Edward M. Smith, J. B. Mason, 1970 .

Perspectives in marketing

H. Ezell, J. B. Mason, 1987 .

Physician and pharmacist perceptions of generic drugs

W. Bearden, J. B. Mason, W. O. Bearden, 1979 .

Perceived risk and elderly perceptions of generic drug prescribing.

W. Bearden, J. B. Mason, E. Smith, 1979, The Gerontologist.

Dimensions of consumer satisfaction/dissatisfaction with services: The case of electric utilities

W. Bearden, R. M. Durand, J. B. Mason, 1978 .

OSHA: Problems and Prospects

J. B. Mason, 1976 .

Marketing Education in the 1990s: A Dean’s Retrospective and Prospective View

J. B. Mason, 1995 .

Confidence and Price Knowledge: the Case of Advertised Food Specials

Christie H. Paksoy, R. M. Durand, J. B. Mason, 1980 .

Functional marketing plan development in department store retailing

Anthony C. Koh, M. L. Mayer, J. B. Mason, 1985 .

Perceived conduct and professional ethics among marketing faculty

J. Barry Mason, William O. Bearden, W. Bearden, 1990 .

Attitude and risk: Exploring the relationship

J. Barry Mason, Robert N. Stone, J. B. Mason, 1995 .

Consumer-perceived risk and attitudes toward generically prescribed drugs.

J. Barry Mason, William O. Bearden, W. Bearden, 1978 .

Reshaping the Business School: Industry/Labor Programs of Applied Research and Teaching.

J. Barry Mason, J. B. Mason, 1987 .

Generic Drugs: Consumer, Pharmacist and Physician Perceptions of the Issues

W. Bearden, J. B. Mason, 1980 .

An Exploratory Note on the Shopping Behavior of the Low Income Senior Citizen

J. B. Mason, Brooks E. Smith, 1974 .

Relationship Management: Strategic Marketing’s Next Source of Competitive Advantage

Robert N. Stone, J. B. Mason, 1997 .

An Exploratory Behavioral and Socio‐Economic Profile of Consumer Action About Dissatisfaction with Selected Household Appliances

Joseph Barry Mason, J. B. Mason, Samuel H. Himes, 1973 .

Empirical Evidence on Marketplace Alienation

W. Bearden, J. B. Mason, W. O. Bearden, 1983 .

Bank management and strategic planning for the 1980s

M. L. Mayer, J. B. Mason, 1979 .

The Motorist Traveler and the Interstate Highway System: An Exploratory Analysis

J. B. Mason, 1975 .

SIMULATING FOOD SHOPPERS' ECONOMIC LOSSES AS A RESULT OF SUPERMARKET UNAVAILABILITY*

C. Ferguson, J. B. Mason, J. Wilkinson, 1980 .