P. Kiecker

发表

Using key informant insights as a foundation for e-retailing theory development

Michael W. Little, M. Little, D. Cowles, 2002 .

Interpersonal Communication and Personal Influence on the Internet: A Framework for Examining Online Word-of-Mouth

D. Cowles, P. Kiecker, 2002 .

Market Orientation and Organizational Performance in Not-for-Profit Hospitals

S. Bhuian, V. Wood, P. Kiecker, 2000 .

Gender, income differences, and marketing: Examining the “earnings gap” in three areas of marketing

Lawrence B. Chonko, Shelby D. Hunt, S. Hunt, 1991 .

Point-of-purchase displays, product organization, and brand purchase likelihoods

Dale F. Duhan, Charles S. Areni, C. Areni, 1999 .

Social responsibility and personal success: A research note

Lawrence B. Chonko, Shelby D. Hunt, S. Hunt, 1990 .

Do Interviewers Follow Telephone Survey Instructions?

J. Nelson, P. Kiecker, Pamela Kiecker, 1996 .

A Model for Controlling Social Desirability Bias by Direct and Indirect Questioning

Myung-Soo Jo, J. Nelson, Myung-Soo Jo, 1997 .

Reexamining Masculinity, Femininity,and Gender Identity Scales

C. Areni, K. Palan, P. Kiecker, 1999 .

Toward an understanding of the distraction construct in marketing

Calvin P. Duncan, J. Nelson, P. Kiecker, 1993 .

Different Ways of 'Seeing': How Gender Differences in Information Processing Influence the Content Analysis of Narrative Texts

C. Areni, K. Palan, P. Kiecker, 2000 .

Is it better to give than to receive? Exploring gender differences in the meaning of memorable gifts

Kay M. Palan, Charles S. Areni, C. Areni, 1998 .

Origin Information and Retail Sales of Wine

Dale F. Duhan, C. Areni, P. Kiecker, 1999 .

Gender Role Incongruency and Memorable Gift Exchange Experiences

C. Areni, K. Palan, P. Kiecker, 2001 .

Predicting Buyers' Selection of Interpersonal Sources: the Role of Strong Ties and Weak Ties

Cathy L. Hartman, P. Kiecker, Pamela Kiecker, 1994 .