Muhammad Bilal

发表

The Impact of Brand Features on Brand Equity

A. Khan, Muhammad Bilal, S. Khan, 2013 .

Impact of smartphone brand experience on brand equity

Muhammad Bilal, Jin Xiao, Muhammad Shahzad, 2019, Journal of Islamic Marketing.

Love Is Blind! Exploring the Impact of Brand Love on eWOM in Chinese Hospitality Industry

Muhammad Bilal, U. Akram, YunFeng Zhang, 2022, Frontiers in Psychology.

The impact of website quality on customer satisfaction and eWOM in online purchase intention: The moderating role of gender in risk-taking

D. Topor, Sorinel Căpușneanu, Muhammad Bilal, 2022, Frontiers in Psychology.

Entrepreneurial Leadership and Employee Wellbeing During COVID-19 Crisis: A Dual Mechanism Perspective

Muhammad Bilal, Shafaq Chaudhry, Khurram Shahzad, 2022, Frontiers in psychology.

The Role of Motivational Factors for Determining Attitude Towards eWOM in Social Media Context

Muhammad Bilal, Jianqiu Zeng, Umair Akram, 2020, Int. J. Enterp. Inf. Syst..

Impact of Participative Leadership on Organizational Citizenship Behavior: Mediating Role of Trust and Moderating Role of Continuance Commitment: Evidence from the Pakistan Hotel Industry

Zubair Akram, Muhammad Bilal, U. Akram, 2019, Sustainability.

Understanding the Justice Fairness Effects on eWOM Communication in Social Media Environment

Peng Hui, Muhammad Bilal, Muhammad Sohaib, 2019, Int. J. Enterp. Inf. Syst..

Understanding the Effects of eWOM Antecedents on Online Purchase Intention in China

Jianqiu Zeng, Ales Trunk, Muhammad Bilal, 2021, Inf..

Social commerce isn’t the cherry on the cake, its the new cake! How consumers’ attitudes and eWOM influence online purchase intention in China

Hassan Rasool, Xiaoyang Yang, Muhammad Bilal, 2021, International Journal of Quality and Service Sciences.

How social presence influences impulse buying behavior in live streaming commerce? The role of S-O-R theory

Umair Akram, Muhammad Bilal, Junlan Ming, 2021, Int. J. Web Inf. Syst..

Impact of Sponsorship and Publicity on Brand Equity

Hashim Zameer, R. Saeed, Muhammad Bilal, 2014 .

Online impulse buying of organic food: a moderated (website personality) mediation (social appeal) process

Muhammad Bilal, U. Akram, Yasir Tanveer, 2019, Int. J. Inf. Syst. Chang. Manag..

Impact of Financial Inclusion on Financial Well-Being: Moderating Effect of Orientation towards Finance

Muhammad Bilal, M. Shah, Abid Hussain, 2022, Journal of economic impact.

Helpful Business Value of Advance Bal Information System

Tanzila Samin, Muhammad Bilal, Muhammad Irfan, 2012 .

Bilaltiger Innovative Theme Based Fantastic Facebook System

Saif Ullah, Muhammad Bilal, Adnan Ahmed, 2014 .

Copy Writing Elements and Brand Relationship: An Analysis of Print Advertisements’ Language

Nayab Javed, Muhammad Bilal, A. Zia, 2018, Global Social Sciences Review.

How Consumer Brand Engagement Effect on Purchase Intention? The Role of Social Media Elements

Muhammad Bilal, Junlan Ming, Zeng Jianqu, 2020, Journal of Business Strategy Finance and Management.