Varsha Verma

Examining need for uniqueness in emerging markets

Subhash Sharma, Dheeraj Sharma, Varsha Verma, 2018 .

Does relationship marketing matter in online retailing? A meta-analytic approach

Dheeraj Sharma, Jagdish Sheth, Varsha Verma, 2016 .

Does relationship marketing matter in online retailing? A meta-analytic approach

Dheeraj Sharma, Varsha Verma, J. Sheth, 2015, Journal of the Academy of Marketing Science.

Psychological and economic considerations of rewards programs

Dheeraj Sharma, Varsha Verma, 2014 .