L. Essoussi

New or recycled products: how much are consumers willing to pay?

J. Linton, L. Essoussi, 2010 .

Consumers' product evaluations in emerging markets

D. Merunka, L. Essoussi, 2007 .

Consumers’ product evaluations in emerging markets Does country of design, country of manufacture, or brand image matter?

L. Essoussi, 2007 .

Exploring the decision‐making process of Canadian organic food consumers

L. Essoussi, Mehdi Zahaf, 2009 .

Decision making process of community organic food consumers: an exploratory study

L. Essoussi, Mehdi Zahaf, 2008 .

SME brand building and management: an exploratory study

M. Spence, L. Essoussi, Martine Spence, 2010 .