Yu Ma
发表
Nitin Mehta,
Yu Ma,
2012
.
Scott A. Neslin,
Kusum L. Ailawadi,
S. Neslin,
2014
.
Dinesh K. Gauri,
K. Desai,
Yu Ma,
2014
.
Yu Ma,
2015
.
Yu Ma,
2015
.
E. Haruvy,
Peter T. L. Popkowski Leszczyc,
Yu Ma,
2012
.
Robert J. Fisher,
R. Fisher,
Yu Ma,
2014
.
Dhruv Grewal,
Kusum L. Ailawadi,
Dhruv Grewal,
2013
.
Rupinder P. Jindal,
Dinesh K. Gauri,
Yu Ma,
2020,
Journal of Business Research.
Dinesh K. Gauri,
Minakshi Trivedi,
Yu Ma,
2017,
Manag. Sci..
Dinesh K. Gauri,
Kusum L. Ailawadi,
Dhruv Grewal,
2011
.
Chakravarthi Narasimhan,
C. Narasimhan,
Seethu Seetharaman,
2005
.
Chan,
C. Narasimhan,
Vishal Singh,
2006
.
Chakravarthi Narasimhan,
P. B. Seetharaman,
P. Seetharaman,
2012
.
E. Haruvy,
Peter T. L. Popkowski Leszczyc,
Yu Ma,
2012
.
Kusum L. Ailawadi,
Dhruv Grewal,
Yu Ma,
2018
.