Ava Huang

Consumer response to price changes in higher-priced brands

J. Dawes, L. Lockshin, L. Greenacre, 2017 .

Patterns of fruit and vegetable buying behaviour in the United States and India

L. Greenacre, Ava Huang, Amy L. Wilson, 2018 .

Understanding consumer perceptions of luxury brands

Jenni Romaniuk, Ava Huang, 2020 .

Chinese Wine Consumers’ Product Evaluation: Effects of Product Involvement, Ethnocentrism, Product Experience and Antecedents

J. Bruwer, L. Lockshin, A. Corsi, 2023, Australasian Marketing Journal.