Y. C. Zhang

The Out-of-Stock (OOS) Effect on Choice Shares of Available Options

Yunhui Huang, Y. C. Zhang, Y. Charles Zhang, 2016 .

Positioning Multicountry Brands: The Impact of Variation in Cultural Values and Competitive Set

Nilüfer Z. Aydınoğlu, F. Feinberg, R. Batra, 2017 .

Truth from familiar turns of phrase: Word and number collocations in the corpus of language influence acceptance of novel claims

N. Schwarz, Y. C. Zhang, 2020 .

How and Why 1 Year Differs from 365 Days: A Conversational Logic Analysis of Inferences from the Granularity of Quantitative Expressions

Norbert Schwarz, Y. Charles Zhang, N. Schwarz, 2012 .

The power of precise numbers: A conversational logic analysis

N. Schwarz, Y. C. Zhang, 2013 .

Seeing meaning even when none may exist: Collectivism increases belief in empty claims.

D. Oyserman, Y. C. Zhang, Ying-Yu Lin, 2021, Journal of personality and social psychology.