James H. Martin

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Using supply chain management to leverage a firm's market orientation

James H. Martin, Bruno Grbac, 2003 .

Comparing Perceived Sex Role Orientations of the Ideal Male and Female Athlete to the Ideal Male and Female Person

B. Martin, James H. Martin, 1995 .

Incorporating a Short-Term Study Abroad Service Trip for Educating International Entrepreneurship in the BOP Market

James H. Martin, Yinglu Wu, 2018 .

The Effects of Supplier Focus, Customer Responsiveness and Strategy Type on Growth in a Transition Economy

James H. Martin, Bruno Grbac, 2003 .

Assessing the Lecture Performance of University Faculty: A Behavioral Observation Scale

B. Martin, James H. Martin, 1989 .

Is the athlete’s sport important when picking an athlete to endorse a nonsport product?

James H. Martin, 1996 .

Buying influences and perceptions of transportation services

J. Daley, James H. Martin, H. B. Burdg, 1988 .

The Validity of Alternative Measures of Attribute Importance: The Role of Product Purchase Familiarity

James H. Martin, Cheryl Winteregg, 2015 .