Nikolina Palamidovska-Sterjadovska

发表

Enriching m-banking perceived value to achieve reuse intention

J. Prodanova, Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, 2019, Marketing Intelligence & Planning.

INCENTIVES FOR SOCIAL MEDIA USERS’ ENGAGEMENT TO DIFFERENT BRAND-RELATED CONTENT TYPES

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, 2020 .

Complementary impact of capabilities and brand orientation on SMBs performance

C. Osakwe, Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, 2016 .

MAPPING THE STRUCTURE OF CUSTOMER ENGAGEMENT: FIFTEEN YEARS OF RESEARCH

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, Violeta Cvetkoska, 2022, Proceedings of the international conference "Economic and Business Trends Shaping the Future".

Ten Years of Customer Engagement Research in Tourism and Hospitality: A Bibliometric Analysis

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, Violeta Cvetkoska, 2022 .

An integrated model of customer loyalty in the Macedonian mobile service market

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, 2017 .

What drives m-banking clients to continue using m-banking services?

J. Prodanova, Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, 2022, Journal of Business Research.

Model of satisfaction involving affect and personality traits

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, 2019, Eurasian Business Review.

Model of satisfaction involving affect and personality traits

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, 2019, Eurasian Business Review.

Reflections on the Emigration Aspirations of Young, Educated People in Small Balkan Countries: A Qualitative Analysis of Reasons to Leave or Stay in North Macedonia

Kimberly A. Parker, Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, 2022, Central and Eastern European Migration Review.

Brand orientation, brand-building behavior and brand identity in SMEs: an empirical evaluation

C. Osakwe, Anita Ciunova-Shuleska, M. Mihajlov, 2020 .

The Impact of Customer Retention Orientation and Brand Orientation on Customer Loyalty and Financial Performance in SMEs: Empirical Evidence from a Balkan Country *

Ajayi, C. Osakwe, Anita Ciunova-Shuleska, 2017 .

Understanding Monetary Policy Communication in a Small and Open Economy Under an Exchange Rate Anchor: The Case of North Macedonia

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, Borce Trenovski, 2024, Eastern European Economics.

Linking Banking Service Quality to Customer Loyalty: Two Levels Perspective

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, Nikola Levkov, 2021, Eurasian Studies in Business and Economics.

Why do customers value m-banking apps? A stimulus-organism-response perspective

Anita Ciunova-Shuleska, Nikolina Palamidovska-Sterjadovska, Jana Prodanova, 2024, Spanish Journal of Marketing - ESIC.