Bernard Dubois

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The Market for Luxury Goods: Income versus Culture

Bernard Dubois, P. Duquesne, 1993 .

Consumer Segments Based on Attitudes Toward Luxury: Empirical Evidence from Twenty Countries

Sandor Czellar, Bernard Dubois, Gilles Laurent, 2005 .

An Analysis of the Meaning of the Question Mark Response Category in Attitude Scales

Bernard Dubois, John A. Burns, J. Burns, 1975 .

A Situational Approach to Brand Loyalty

G. Laurent, Bernard Dubois, 1999 .

New Conceptual Approaches in the Study of Innovation

G. Zaltman, Bernard Dubois, 1971 .

Culture and consumer behavior : time for a fresh look?

S. Douglas, Bernard Dubois, 1977 .

Attitudes Towards the Concept of Luxury: an exploratory analysis

G. Laurent, Bernard Dubois, 1994 .

How Do Consumers Overcome Ambivalence toward Hedonic Purchases? A Typology of Consumer Strategies

G. Laurent, Bernard Dubois, Czandor Czellar, 2005 .

Observations: Understanding the world of international luxury brands: The "dream formula."

Bernard Dubois, Bernard Dubois, Claire Paternault, 1995 .

Consumer Rapport to Luxury: Analyzing Complex and Ambivalent Attitudes

Sandor Czellar, Bernard Dubois, Gilles Laurent, 2011 .

Prestige Brands or Luxury Brands ? An Exploratory Inquiry on Consumer Perceptions

S. Czellár, Bernard Dubois, 2002 .

The Functions of Luxury: A Situational Approach to Excursionism

G. Laurent, Bernard Dubois, 1996 .

Segmentation Based on Ambivalent Attitudes: The Case of Consumer Attitudes Toward Luxury.

S. Czellár, G. Laurent, Bernard Dubois, 2003 .

Understanding the consumer : a European perspective

Bernard Dubois, 2000 .

Luxury Brands or Prestige Brands? An Exploratory Inquiry on Consumer Perceptions

S. Czellár, Bernard Dubois, 2002 .