S. Gopinath

发表

The Effects of Online User Reviews on Movie Box-Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets

Sriram Venkataraman, Pradeep K. Chintagunta, Pradeep Chintagunta, 2010 .

Investigating the Relationship Between the Content of Online Word of Mouth, Advertising, and Brand Performance

Lakshman Krishnamurthi, Shyam Gopinath, Jacquelyn S. Thomas, 2014, Mark. Sci..

The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets

Pradeep Chintagunta, Sriram Venkataraman, Pradeep K. Chintagunta, 2010, Mark. Sci..

The influence of the online community, professional critics, and location similarity on review ratings for niche and mainstream brands

J. C. Verhaal, S. Gopinath, J. Hoskins, 2021, Journal of the Academy of Marketing Science.

Are Revived Customers as Good as New?

R. Blattberg, E. Malthouse, S. Gopinath, 2016 .

Blogs, Advertising, and Local-Market Movie Box Office Performance

Sriram Venkataraman, Pradeep K. Chintagunta, Pradeep K. Chintagunta, 2013, Manag. Sci..

Macroprudential Approach to Regulation - Scope and Issues

S. Gopinath, 2011 .

Corporate governance in the Indian banking industry

S. Gopinath, 2008 .

History Matters: The Impact of Online Customer Reviews Across Product Generations

Stephen J. Carson, S. Gopinath, Linyi Li, 2021, Manag. Sci..

Preaching to the Choir: The Chasm Between Top-Ranked Reviewers, Mainstream Customers, and Product Sales

Steve Carson, Shyam Gopinath, Elham Yazdani, 2018, Mark. Sci..

Development of Local Currency Bond Markets: The Indian Experience

S. Gopinath, 2007 .

Blogs, Advertising and Local-Market Movie Box-Office Performance

Sriram Venkataraman, Pradeep K. Chintagunta, S. Venkataraman, 2013 .