Janne Hepola

The effect of sensory brand experience and involvement on brand equity directly and indirectly through consumer brand engagement

Heikki Karjaluoto, Janne Hepola, Heikki Karjaluoto, 2017 .

Is it all about consumer engagement? Explaining continuance intention for utilitarian and hedonic service consumption

M. Leppäniemi, Heikki Karjaluoto, Janne Hepola, 2020 .

Consumer Engagement and Behavioral Intention Toward Continuous Use of Innovative Mobile Banking Applications - A Case Study of Finland

Heikki Karjaluoto, Aijaz A. Shaikh, Janne Hepola, 2016, ICIS.