P Kotler
发表
P. Kotler,
P Kotler,
P J Stonich,
1991,
The Journal of business strategy.
P Kotler,
1986,
Healthcare forum.
Chin Tiong Tan,
Swee Hoon Ang,
Dkc Tse,
2004
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P. Kotler,
K. Fox,
P Kotler,
1980,
Journal of marketing.