Minna Mäläskä

Network actors' participation in B2B SME branding

Minna Mäläskä, Saila Saraniemi, Jaana Tähtinen, 2011 .

Analysis of content creation in social media by B2B companies

Minna Mäläskä, Saila Saraniemi, Pauliina Ulkuniemi, 2015 .

Corporate brand communication through social media in industrial markets

Pauliina Ulkuniemi, Saila Saraniemi, Minna Mäläskä, 2012 .

Co-creation of Branding by Network Actors

J. Tähtinen, Saila Saraniemi, Minna Mäläskä, 2011 .