F. W. Plat
发表
Peter S. H. Leeflang,
P. Leeflang,
F. W. Plat,
1988
.
Decomposing Sales Elasticities on Segmented Markets”, International Journal of Research in Marketing
F. W. Plat,
P. Leeflang,
1988
.
P. Leeflang,
J. Hoekstra,
F. W. Plat,
1996
.