C. du Plessis

A conceptual framework of corporate online communication: A marketing public relations (MPR) perspective

C. du Plessis, G. Angelopulo, D. du Plessis, 2006 .

Web-based communication: the need for more valuable on-line information

C. du Plessis, Charmaine du Plessis, 2004 .

Taxonomy for Higher Education Institutions To Tell Micro-Stories With Content Marketing

C. du Plessis, 2022, European Conference on Social Media.

Augmenting Social Media Research with Q Methodology: Some Guiding Principles

C. du Plessis, 2019, Electronic Journal of Business Research Methods.

A Scoping Review of the Effect of Content Marketing on Online Consumer Behavior

C. du Plessis, 2022 .

Mobile marketing communications to the youth: An analysis of the MXit platform

C. du Plessis, Charmaine du Plessis, 2010, 2010 International Conference on e-Business (ICE-B).

Employees’ Acceptance and Adoption of Online Communication Tools as Part of an E-Government Strategy in the Public Sector in Kenya

C. D. Plessis, C. du Plessis, P. Waititu, 2021 .

A computational text analysis of the South African banking sector's representation of its core values: A corpus-driven approach

C. du Plessis, Charmaine du Plessis, 2011 .