Sarah Mittal

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It grows on you: Perceptions of sales/service personnel with facial hair

D. Silvera, Sarah Mittal, 2020 .

Never truly alone, we always have our purchases: Loneliness and sex as predictors of purchase attachment and future purchase intentions

D. Silvera, Sarah Mittal, 2018 .

In the world of plastics: how thinking style influences preference for cosmetic surgery

D. Silvera, K. Warnell, Sarah Mittal, 2021, Marketing Letters.

Not worth the risk? Applying life history theory to understand rejection of the experiential recommendation

Jill M. Sundie, J. Sundie, Sarah Mittal, 2017 .

Preparing Academics to Teach: Example of a Structured Method of Preparing Doctoral Students in Business Programs to Teach

Christopher B. Stone, Sarah Mittal, Robert L. Bonner, 2020 .

What a great deal…I need that! Updating need drives frugal consumers’ responses to deep discounts

Jill M. Sundie, D. Beal, J. Sundie, 2021 .

Makeup or mask: makeup’s effect on salesperson trustworthiness

D. Silvera, Sarah Mittal, 2020 .

Go big or go home: Risk seeking for experiential choices

D. Silvera, S. Kapitan, Sarah Mittal, 2019, Journal of Consumer Behaviour.