Michel Wedel

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Looking at vision

Michel Wedel, Rik Pieters, 2013 .

Statistical Data Fusion for Cross-Tabulation

Wagner A. Kamakura, Michel Wedel, M. Wedel, 1997 .

Concomitant Variable Latent Class Models for the External Analysis of Choice Data

Michel Wedel, Wagner A. Kamakura, Michel Wedel, 1992 .

Mixture Unfolding Models

Wagner A. Kamakura, Michel Wedel, 2000 .

A Latent Class Binomial Logit Methodology for the Analysis of Paired Comparison Choice Data: An Application Reinvestigating the Determinants of Perceived Risk

Wayne S. DeSarbo, Michel Wedel, W. DeSarbo, 1993 .

An empirical comparison of EM, SEM and MCMC performance for problematic Gaussian mixture likelihoods

José G. Dias, Michel Wedel, José G. Dias, 2004, Stat. Comput..

Mixed Tree and Spacial Representations of Dissimilarity Judgments

Tammo H. A. Bijmolt, Michel Wedel, 2000, J. Classif..

Virtual and augmented reality: Advancing research in consumer marketing

Michel Wedel, Enrique Bigné, Jie Zhang, 2020, International Journal of Research in Marketing.

Video Content Marketing: The Making of Clips

Michel Wedel, Savannah Wei Shi, Thales S. Teixeira, 2018, Journal of Marketing.

Identifying Spatial Segments in International Markets

Michel Wedel, Jan-Benedict E. M. Steenkamp, Frenkel Ter Hofstede, 2002 .

Effects of model eye gaze direction on consumer visual processing: Evidence from China and America

Xuan Liu, Michel Wedel, Qiuzhen Wang, 2017, Inf. Manag..

The Buffer Effect: The Role of Color When Advertising Exposures Are Brief and Blurred

Michel Wedel, Rik Pieters, R. Pieters, 2015, Mark. Sci..

A Bayesian Approach to the Spatial Representation of Market Structure from Consumer Choice Data

Wayne S. DeSarbo, Michel Wedel, Duncan K. H. Fong, 1998, Eur. J. Oper. Res..

Eye Fixations on Advertisements and Memory for Brands: A Model and Findings

Michel Wedel, Rik Pieters, R. Pieters, 2000 .

Moment-to-Moment Optimal Branding in TV Commercials: Preventing Avoidance by Pulsing

Michel Wedel, Rik Pieters, Thales S. Teixeira, 2010, Mark. Sci..

The Design of Split Questionnaires

Michel Wedel, Feray Adiguzel, 2013 .

Tools for Market Segmentation

Wagner A. Kamakura, Michel Wedel, 2000 .

Investigating Consumer Response to Repeated Product Failures: The Impact of Crashes of a Mobile Shopping App

Kirthi Kalyanam, Michel Wedel, Savannah Wei Shi, 2016 .

Life-Style Segmentation with Tailored Interviewing

Wagner A. Kamakura, Michel Wedel, M. Wedel, 1995 .

Clusterwise regression and market segmentation : developments and applications

Michel Wedel, M. Wedel, 1990 .

Up close and personalized: a marketing view of recommendation systems

Michel Wedel, Roland T. Rust, Tuck Siong Chung, 2009, RecSys '09.

Defining eye-fixation sequences across individuals and tasks: the Binocular-Individual Threshold (BIT) algorithm

Michel Wedel, Rik Pieters, Ralf van der Lans, 2010, Behavior research methods.

Optimal Feature Advertising Design Under Competitive Clutter

Michel Wedel, Rik Pieters, Jie Zhang, 2007, Manag. Sci..

Adaptive Mobile News Personalization Using Social Networks

Michel Wedel, Roland T. Rust, Tuck Siong Chung, 2014 .

Ad Gist: Ad Communication in a Single Eye Fixation

Michel Wedel, Rik Pieters, R. Pieters, 2012, Mark. Sci..

Model specification issues

Michel Wedel, Peter S. H. Leeflang, Dick R. Wittink, 2000 .

Breaking Through the Clutter: Benefits of Advertisement Originality and Familiarity for Brand Attention and Memory

Michel Wedel, Rik Pieters, Luk Warlop, 2002, Manag. Sci..

Product-Specific Unobservable Bases: Conjoint Analysis

Wagner A. Kamakura, Michel Wedel, 2000 .

Computing the Standards Errors of Mixture Model Parameters with EM when Classes are Well Separated

Michel Wedel, 2001, Comput. Stat..

Conclusions: Representations of Heterogeneity

Wagner A. Kamakura, Michel Wedel, 2000 .

Eye Movements During Search and Choice

Michel Wedel, Ralf van der Lans, M. Wedel, 2017 .

BANOVA: An R Package for Hierarchical Bayesian ANOVA

Michel Wedel, Chen Dong, M. Wedel, 2014 .

Segmentation for Metric Conjoint Analysis; A Monte Carlo Comparison

Michel Wedel, Michel Wedel, Marco Vriens, 1992 .

Segmentation Based on Product Dissimilarity Judgements

Wagner A. Kamakura, Michel Wedel, 2000 .

Identifying Innovators for the Cross-Selling of New Products

Wagner A. Kamakura, Michel Wedel, Bruce S. Kossar, 2001, Manag. Sci..

Global and local covert visual attention: Evidence from a bayesian hidden markov model

Michel Wedel, Rik Pieters, John C. Liechty, 2003 .

Segmentation Procedures for Conjoint Models: A Monte Carlo Study of Performance

Michel Wedel, Marco Vriens, Tom Wilms, 1992 .

Comparative analysis of the penetrative capacity of synopses and of full papers unrelated to the synopses published in the same broad-scope agricultural journal

Michel Wedel, Jan van der Burg, Dirk G. van der Heij, 1990, J. Inf. Sci..