Bernard H. Booms

Marketing Strategies and Organizational Structures for Service Firms

Mary Jo Bitner, B. Booms, Bernard H. Booms, 1981 .

Deregulation and the Future of the U.S. Travel Agent Industry

Mary Jo Bitner, B. Booms, Bernard H. Booms, 1981 .

Consumer Perceptions Of Travel Agencies: Communications, Images, Needs, And Expectations

K. W. Kendall, B. Booms, K. Kendall, 1989 .

New management tools for the successful tourism manager

Mary Jo Bitner, B. Booms, Bernard H. Booms, 1980 .