Robert L. Berl

Adoption of a Service Innovation: a Case Study with Managerial Implications

William E. Warren, W. E. Warren, R. Berl, 1989 .

Industrial Salesforce Motivation: A Critique and Test of Maslow's Hierarchy of Need

Nicholas C. Williamson, R. Berl, Terry Powell, 2013 .

Determinants of Charitable Giving of Business School Alumni

A. Okunade, R. Berl, Robert L. Berl, 1997 .

Are We Teaching Ethics in Marketing?: A Survey of Students' Attitudes and Perceptions

Robert L. Berl, J. Richard Shannon, 1997 .