Yuanyuan Wu

Positive versus Negative Messaging In Discouraging Drunken Driving

Lefa Teng, Guangzhi Zhao, Yuanyuan Wu, 2018, Journal of Advertising Research.

To gain face or not to lose face: the effect of face message frame on response to public service advertisements

Yuanyuan Wu, Hongyu Fu, Hanwei Wang, 2020 .

Explaining Health Misinformation Belief through News, Social, and Alternative Health Media Use: The Moderating Roles of Need for Cognition and Faith in Intuition

L. Baruh, Scott W. Campbell, Ozan Kuru, 2022, Health communication.

Partisan Bias in COVID-19 Conspiracy Theories: News Reliance and the Moderating Role of Trust in Health Authorities.

L. Baruh, Z. Cemalcilar, Ozan Kuru, 2023, Health communication.

COVID-19 News Exposure and Vaccinations: A Moderated Mediation of Digital News Literacy Behavior and Vaccine Misperceptions

Dam Hee Kim, Ozan Kuru, Yuanyuan Wu, 2023, International journal of environmental research and public health.

The impact of online review variance of new products on consumer adoption intentions

Lefa Teng, T. Liu, Yuanyuan Wu, 2021 .

Limits to inoculating against the risk of fake news: a replication study in Singapore during COVID-19

C. Wong, Yuanyuan Wu, 2023, Journal of Risk Research.