Takeshi Matsui

发表

The Social Construction of Consumer Needs: a Case Analysis of the “Healing Boom” in Japan

Takeshi Matsui, 2009 .

Perceived Consumer Value of Omni-Channel Service Attributes in Japan and Korea

R. Kim, T. Okutani, Joo-Bum Park, 2019 .

DO FOREIGN CREATIVE INDUSTRY PRODUCTS CONTRIBUTE TO THE PROMOTION OF PRODUCTS IMPORTED FROM THE SAME COUNTRY? : CASE OF JAPANESE AND KOREAN PRODUCTS IN EMERGING ECONOMIES

Y. Washida, Takeshi Matsui, Wataru Uehara, 2014 .

Institutionalization of Consumer Needs: The Case of the "Healing Boom" in Japan

Takeshi Matsui, Takeshi Matsui, 2008 .

The Stigma Management of Cultural Products in Global Marketing: A Case Study of Manga(Japanese Comics)Publishing Industry in the US@@@北米における日本産マンガ出版を事例として

Takeshi Matsui, 2013 .

The Diffusion of Foreign Cultural Products: The Case Analysis of Japanese Comics (Manga) Market in the US

Takeshi Matsui, 2009 .

NATION BRANDING THROUGH STIGMATIZED POPULAR CULTURE: THE "COOL JAPAN" CRAZE AMONG CENTRAL MINISTRIES IN JAPAN

Takeshi Matsui, 2014 .