Waqar Nadeem

Examining the Nature of an Online Brand Community as a B2B Brand Communication Platform: A Netnographic Analysis of the CISCO LinkedIn Group

Minna Mäläskä, Waqar Nadeem, 2012, Bled eConference.

Engaging consumers online through websites and social media: A gender study of Italian Generation Y clothing consumers

Jari Salo, Waqar Nadeem, Tommi Laukkanen, 2015, Int. J. Inf. Manag..

Rewarding In-Game Banner Ad Clicks with Tangible Incentives

Jari Salo, Waqar Nadeem, Ruey Komulainen, 2013, I3E.

Understanding market agility for new product success with big data analytics

Waqar Nadeem, Mina Tajvidi, Nick Hajli, 2020 .