R. Venkatesan

Understanding and Enabling Marketplace Literacy in Subsistence Contexts: The Development of a Consumer and Entrepreneurial Literacy Educational Program in South India.

Madhubalan Viswanathan, R. Venkatesan, S. Gajendiran, 2008 .

Enabling consumer and entrepreneurial literacy in subsistence marketplaces

R. Venkatesan, S. Gajendiran, Madhu Viswanathan, 2008 .

Sustainable Product and Market Development for Subsistence Marketplaces : Creating Educational Initiatives in Radically Different Contexts

A. Yassine, M. Viswanathan, R. Venkatesan, 2011 .

The AI Marketing Canvas

R. Venkatesan, Jim Lecinski, 2022 .