Kate Sobel

The Brand Effect of Key Phrases and Advertisements in Sponsored Search

Bernard J. Jansen, Mimi Zhang, Kate Sobel, 2011, Int. J. Electron. Commer..

Gen X and Ys attitudes on using social media platforms for opinion sharing

Bernard J. Jansen, Kate Sobel, Geoff Cook, 2010, CHI EA '10.

Micro-blogging as online word of mouth branding

Bernard J. Jansen, Abdur Chowdhury, Mimi Zhang, 2009, CHI Extended Abstracts.

Classifying ecommerce information sharing behaviour by youths on social networking sites

Bernard J. Jansen, Kate Sobel, Geoff Cook, 2011, J. Inf. Sci..

Twitter power: Tweets as electronic word of mouth

Bernard J. Jansen, Mimi Zhang, Kate Sobel, 2009 .

Twitter power: Tweets as electronic word of mouth

Bernard J. Jansen, Abdur Chowdhury, Mimi Zhang, 2009, J. Assoc. Inf. Sci. Technol..

Being networked and being engaged: the impact of social networking on ecommerce information behavior

Bernard J. Jansen, Kate Sobel, Geoff Cook, 2011, iConference '11.

Similarity and Ties in Social Networks : a Study of the YouTube Social Network

Bernard J. Jansen, Kate Sobel, B. Jansen, 2013 .