Bernard J. Jaworski
发表
Bernard J. Jaworski,
Deborah J. Macinnis,
Ajay K. Kohli,
2000
.
Bernard J. Jaworski,
Robert S. Lurie,
2020
.
Bernard J. Jaworski,
Robert S. Lurie,
2020
.
J. Scott Armstrong,
Bernard J. Jaworski,
J. S. Armstrong,
1990
.
Bernard J. Jaworski,
Robert J. Fisher,
Rafi Mohammed,
2001
.
Bernard J. Jaworski,
Jeffrey F. Rayport,
J. F. Rayport,
2005
.
Bernard J. Jaworski,
Deborah J. MacInnis,
D. MacInnis,
1989
.
Bernard J. Jaworski,
P. Rajan Varadarajan,
P. Varadarajan,
1989
.
Bernard J. Jaworski,
Gary A. Mauser,
1989
.
Bernard J. Jaworski,
Ajay K. Kohli,
1993
.
Bernard J. Jaworski,
J. Rayport,
J. F. Rayport,
2021,
Strategic International Restaurant Development.
Bernard J. Jaworski,
Dipankar Chakravarti,
1991
.
Bernard J. Jaworski,
Ajay K. Kohli,
A. Sahay,
2000
.
Bernard J. Jaworski,
Ajay K. Kohli,
1990
.
Bernard J. Jaworski,
C. W. Park,
D. MacInnis,
1986
.
Bernard J. Jaworski,
Ajay K. Kohli,
1994
.
Bernard J. Jaworski,
Ajay K. Kohli,
1991
.
Bernard J. Jaworski,
C. Moorman,
Deborah J. Maclnnis,
1991
.
Bernard J. Jaworski,
Ajay K. Kohli,
Ajay Menon,
1997
.
Frank V. Cespedes,
Bernard J. Jaworski,
1991
.
Bernard J. Jaworski,
1988
.
Bernard J. Jaworski,
H. S. Krishnan,
V. Stathakopoulos,
1993
.
Bernard J. Jaworski,
2011
.
Bernard J. Jaworski,
Ajay K. Kohli,
2005
.
Bernard J. Jaworski,
Ajay K. Kohli,
1990
.
Bernard J. Jaworski,
Ajay K. Kohli,
Ajith Kumar,
1993
.
Bernard J. Jaworski,
E. Maltz,
R. Fisher,
1997
.
Bernard J. Jaworski,
D. MacInnis,
D. Macinnis,
1989
.
Bernard J. Jaworski,
J. Rayport,
J. F. Rayport,
2004,
Harvard business review.
Bernard J. Jaworski,
Ajay K. Kohli,
2014
.
Bernard J. Jaworski,
J. Rayport,
J. F. Rayport,
2001
.
Bernard J. Jaworski,
Jeffrey F. Rayport,
Ellie J. Kyung,
2005
.
Bernard J. Jaworski,
Ajay K. Kohli,
1996
.
Robert F. Lusch,
Bernard J. Jaworski,
R. Lusch,
1991
.
Bernard J. Jaworski,
Jeffrey F. Rayport,
2000
.
Bernard J. Jaworski,
Goutam N. Challagalla,
Brian R. Murtha,
2014
.
Bernard J. Jaworski,
Jeffrey F. Rayport,
2008
.
Bernard J. Jaworski,
S. Young,
S. Mark Young,
1992
.
Bernard J. Jaworski,
Ajay K. Kohli,
Fred Selnes,
1996
.
Bernard J. Jaworski,
Deborah J. MacInnis,
1990
.
Bernard J. Jaworski,
Stanley J. Shapiro,
1990
.
Bernard J. Jaworski,
Ajay K. Kohli,
S. Sarin,
2020
.
Bernard J. Jaworski,
Adel I. El-Ansary,
F. Robles,
1988
.
Bernard J. Jaworski,
A. Patel,
2020
.
Bernard J. Jaworski,
W. Johnston,
1989
.
Bernard J. Jaworski,
J. S. Armstrong,
J. Armstrong,
1990
.
Bernard J. Jaworski,
S. Young,
1991
.
Bernard J. Jaworski,
Ajay K. Kohli,
Kapil R. Tuli,
2019,
Journal of Marketing.
Bernard J. Jaworski,
2022,
Academy of Marketing Science Review.
Bernard J. Jaworski,
Ajay K. Kohli,
1993
.
Bernard J. Jaworski,
C. Moorman,
1990
.
Bernard J. Jaworski,
Liang Chee Wee,
1992
.
Bernard J. Jaworski,
M. Farrell,
2018,
AMS Review.
Bernard J. Jaworski,
2018
.
Bernard J. Jaworski,
S. Sarin,
Stacey L. Malek,
2021,
International Journal of Research in Marketing.
Bernard J. Jaworski,
R. Lurie,
2019,
AMS Review.
Bernard J. Jaworski,
Ajay K. Kohli,
2017
.
Bernard J. Jaworski,
Ajay K. Kohli,
F. Selnes,
1997
.
Bernard J. Jaworski,
2017
.
Bernard J. Jaworski,
2021
.
Bernard J. Jaworski,
2018
.
Barton A. Weitz,
Bernard J. Jaworski,
Ajay K. Kohli,
1994
.
Bernard J. Jaworski,
S. Sarin,
Stacey L. Malek,
2018
.
Bernard J. Jaworski,
J. A. Larson,
Jack Larson,
2020
.
Bernard J. Jaworski,
Ajay K. Kohli,
2017,
Academy of Marketing Science Review.
Bernard J. Jaworski,
David Gray,
Shlomo Ben‐Hur,
2015
.
Bernard J. Jaworski,
J. Liker,
G. Elder,
1984
.
Bernard J. Jaworski,
D. Macinnis,
1991
.
Per V. Jenster,
Bernard J. Jaworski,
2000
.
Bernard J. Jaworski,
J. F. Rayport,
2004,
Harvard Business Review.