Michael R. Enright

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Approaches to market orientation and new product development in smaller enterprises: a proposal for a context-rich interpretive framework

Michael R. Enright, 2001 .

Marketing meta‐narrative and its tenets: at odds with marketing’s realities?

Michael R. Enright, 1999 .

The Melbourne garden nursery industry: a qualitative review of marketing and new product development orientation in a retail environment

H. McDonald, Michael R. Enright, 1997 .

Contextual Marketing: Commonalities and Personalities

A. Gilmore, David Carson, J. Deacon, 2002 .

Contextual Marketing : The Language / Vocabulary of Marketing in SMEs

Michael R. Enright, 2005 .

Marketing and Conflicting Dates for its Emergence: Hotchkiss, Bartels, the 'Fifties School' and Alternative Accounts

Michael Enright, Michael R. Enright, 2002 .

The 22 Immutable Laws of Branding

Michael R. Enright, 1999 .

The marketing profession: evolution and future

Michael R. Enright, 2006 .

Hard Decisions, Soft Data: Localised Context-Rich Solutions to Problems of New Product Development

Michael R. Enright, 2001 .

Can there be different forms of market orientation and new product development

Michael Enright, Michael R. Enright, 1999 .