G. L. Wise

Code of ethics and the telemarketing industry's code

Peter S. Carusone, H. E. Brown, G. L. Wise, 1991 .

Sex and Race Discrimination in the New-Car Showroom: A Fact or Myth?

G. L. Wise, M. K. Cox, Charles Floto, 1977 .

Passage to India: A Marketing Perspective

V. Sethi, G. L. Wise, L. Datta, 1990 .

Differential Pricing and Treatment by New-Car Salesmen: The Effect of the Prospect's Race, Sex, and Dress

Gordon L Wise, G. L. Wise, 1974 .

The Effect of Program Type and other Variables in Reaching the Daytime Television Viewer with Advertising Messages

H. E. Brown, G. L. Wise, M. K. Cox, 1975 .