G. B. Hotchkiss

The measurement of advertising effects : a study of representative commodities showing public familiarity with names and brands

R. B. Franken, G. B. Hotchkiss, 1927 .

Milestones of Marketing

G. B. Hotchkiss, W. Melcher, 1939 .

Milestones of marketing : a brief history of the evolution of market distribution

G. B. Hotchkiss, 1938 .

An outline of advertising : its philosophy, science, art, and strategy

G. B. Hotchkiss, 1933 .

A treatise of commerce

G. B. Hotchkiss, J. Wheeler, G. Hotchkiss, 1931 .