Narongsak Thongpapanl

发表

Identifying Structural Heterogeneities between Online Social Networks for Effective Word-of-Mouth Marketing

I-Hsien Ting, Hui-Ju Wu, Kai-Yu Wang, 2011, 2011 International Conference on Advances in Social Networks Analysis and Mining.

The connection and disconnection between e-commerce businesses and their customers: Exploring the role of engagement, perceived usefulness, and perceived ease-of-use

Narongsak Thongpapanl, Abdul R. Ashraf, Stavroula Spyropoulou, 2016, Electron. Commer. Res. Appl..

Technology-Enabled Retail Services and Online Sales Performance

Anteneh Ayanso, Kaveepan Lertwachara, Narongsak Thongpapanl, 2010, J. Comput. Inf. Syst..

Enhancing Online Performance through Website Content and Personalization

Narongsak Thongpapanl, Abdul Rehman Ashraf, N. Thongpapanl, 2011, J. Comput. Inf. Syst..

The Moderating Role of Organizational Context on the Relationship Between Innovation and Firm Performance

Dimo Dimov, Dirk De Clercq, Narongsak Thongpapanl, 2011, IEEE Transactions on Engineering Management.

Perceived values and motivations influencing m-commerce use: A nine-country comparative study

Ali Anwar, Narongsak Thongpapanl, Abdul R. Ashraf, 2021, Int. J. Inf. Manag..

The Effect of Customer Service and Content Management on Online Retail Sales Performance: The Mediating Role of Customer Satisfaction

Anteneh Ayanso, Narongsak Thongpapanl, Kevin Lertwachara, 2011 .

When good conflict gets better and bad conflict becomes worse: the role of social capital in the conflict–innovation relationship

Dirk De Clercq, Dimo Dimov, Narongsak Thongpapanl, 2009 .

The moderating impact of internal social exchange processes on the entrepreneurial orientation–performance relationship

Dirk De Clercq, Dimo Dimov, Narongsak Thongpapanl, 2010 .

Connecting with and Converting Shoppers into Customers: Investigating the Role of Regulatory Fit in the Online Customer's Decision-making Process

Narongsak Thongpapanl, Abdul R. Ashraf, N. Thongpapanl, 2015 .

A Closer Look at Cross‐Functional Collaboration and Product Innovativeness: Contingency Effects of Structural and Relational Context

Dirk De Clercq, Dimo Dimov, Narongsak Thongpapanl, 2011 .

An investigation of the performance consequences of alignment and adaptability: contingency effects of decision autonomy and shared responsibility

Dirk De Clercq, Dimo Dimov, Narongsak Thongpapanl, 2012 .

The role of customer regulatory orientation and fit in online shopping across cultural contexts

Narongsak Thongpapanl, Abdul R. Ashraf, N. Thongpapanl, 2016 .

Shedding new light on the relationship between contextual ambidexterity and firm performance: An investigation of internal contingencies

Dirk De Clercq, Dimo Dimov, Narongsak Thongpapanl, 2013 .