Pilar Uldemolins

The role of promotion tools used in the Spanish campaign to promote new lamb meat cuts

M. Maza, Pilar Uldemolins, Sara Aldama, 2021 .

Linking Dark Chocolate Product Attributes, Consumer Preferences, and Consumer Utility: Impact of Quality Labels, Cocoa Content, Chocolate Origin, and Price

W. Sepúlveda, M. Maza, Pilar Uldemolins, 2021, Journal of International Food & Agribusiness Marketing.

Assessing Parental Preferences Regarding a Plant-Based Game for Educating Children about More Sustainable and Healthier Diets

Tiziana de Magistris, Pilar Uldemolins, 2021, Sustainability.

Consumer Perceptions of a Lamb Meat Communication Campaign: A Qualitative Study

M. Maza, Pilar Uldemolins, Sara Aldama, 2020 .