Chiara Ancillai

Advancing social media driven sales research: Establishing conceptual foundations for B-to-B social selling

S. Cardinali, Federica Pascucci, Harri Terho, 2019, Industrial Marketing Management.

Exploring antecedents of social media usage in B2B: a systematic review

S. Cardinali, Federica Pascucci, Chiara Ancillai, 2018 .

Digital technology and business model innovation: A systematic literature review and future research agenda

Andrea Perna, Marco Gatti, Chiara Ancillai, 2023, Technological Forecasting and Social Change.

Digital-Driven Business Model Innovation: The Role of Data in Changing Companies’ Value Logic

L. Marinelli, Federica Pascucci, Chiara Ancillai, 2021, Digitalization and Firm Performance.

The Role of External Actors in SMEs’ Human-Centered Industry 4.0 Adoption: An Empirical Perspective on Italian Competence Centers

E. Carayannis, G. Gregori, Chiara Ancillai, 2022, IEEE Transactions on Engineering Management.

Twenty years of social media marketing: A systematic review, integrative framework, and future research agenda

Chiara Ancillai, Sara Bartoloni, 2023, International Journal of Management Reviews.