Jun Zhang

I like you more when your behaviors fit my motivational orientation: The effect of interpersonal regulatory fit on interpersonal evaluation

Yi Ding, Ru-de Liu, Ran Bian, 2016 .

The role of wishful identification, emotional engagement, and parasocial relationships in repeated viewing of live-streaming games: A social cognitive theory perspective

Ghee-Young Noh, Joon Soo Lim, Jun Zhang, 2020, Comput. Hum. Behav..

The origins of hope in adolescence: A test of a social–cognitive model

Jin Liu, E. Huebner, Y. Ling, 2015 .

Cognitive and Affective Routes to the Adoption of Protective Behaviors Against Health Risks of PM2.5 in China

Joon Soo Lim, Jun Zhang, 2022, Health communication.

Adoption of AI-driven personalization in digital news platforms: An integrative model of technology acceptance and perceived contingency

Joon Soo Lim, Jun Zhang, 2022, Technology in Society.

Mitigating negative spillover effects in a product-harm crisis: strategies for market leaders versus market challengers

Joon Soo Lim, Jun Zhang, 2020 .

The impact of message appraisals of Dove's Campaign for Real Beauty on information seeking and electronic word-of-mouth intentions of US female consumers

Joon Soo Lim, Jun Zhang, Jun Zhang, 2021, Telematics Informatics.