Yung-Sung Chiang

发表

Advertising Expenditure and Price as Joint Indicators of Product Quality Perceptions: A Perspective From Game Theory

H. Niu, Yung-Sung Chiang, 2013 .

An Exploratory Study of the Otaku Adolescent Consumer

Hsien-Tang Tsai, H. Niu, Yung-Sung Chiang, 2012 .