Afiya Holder

Exploring tourist’s socio-cultural aversions, self-congruity bias, attitudes and willingness to participate in indigenous tourism

Gabrielle Walters, Lisa Ruhanen, Muchazondida Mkono, 2022, Journal of Vacation Marketing.

The future of animals in tourism recreation: Social media as spaces of collective moral reflexivity

Muchazondida Mkono, Afiya Holder, 2019, Tourism Management Perspectives.

Identifying the relative importance of culture in Indigenous tourism experiences: netnographic evidence from Australia

Lisa Ruhanen, Afiya Holder, 2017 .

Tourist socio-cultural aversions: A holistic conceptual framework

Gabrielle Walters, Lisa Ruhanen, Muchazondida Mkono, 2021, Journal of Hospitality and Tourism Management.

Exploring the market appeal of Indigenous tourism: A netnographic perspective

Lisa Ruhanen, Afiya Holder, 2019 .

“I think … I feel …”: using projective techniques to explore socio-cultural aversions towards Indigenous tourism

Gabrielle Walters, Lisa Ruhanen, Muchazondida Mkono, 2023, Tourism Management.