P. Reday

Technology Transfer in Marketing Exchanges: The Characteristics of the Technology Linker

R. Marshall, P. Reday, 2001 .

An interdisciplinary approach to assessing the characteristics and sales potential of modern salespeople

A. Parasuraman, R. Marshall, P. Reday, 2009 .

Internet‐enabled youth and power in family decisions

R. Marshall, P. Reday, 2007 .

Response-time measurement of group purchasing-decision power structures

Roger Marshall, Peter Reday, Na WoonBong, 2007 .