Zhijian Zhao

Mood and social presence on consumer purchase behaviour in C2C E-commerce in Chinese culture

Zongming Tang, Hanpeng Zhang, Yong Lu, 2012, Electronic Markets.

Mood and social presence on consumer purchase behaviour in C2C E-commerce in Chinese culture

Yong Lu, Zhijian Zhao, Hanpeng Zhang, 2012, Electron. Mark..