Sang-Eun Byun

Effects of App Name Suffixes and App Information Quality on Consumers’ Perceived App Value

Wi-Suk Kwon, Yishuang Li, Sang-Eun Byun, 2013 .

Exploring perceptions toward biometric technology in service encounters: a comparison of current users and potential adopters

Sookeun Byun, Sang-Eun Byun, Sang-Eun Byun, 2013, Behav. Inf. Technol..

The Influence of Others

Sang-Eun Byun, Manveer Mann, Manveer Mann, 2011 .

Neural Correlates of Consumer Buying Motivations: A 7T functional Magnetic Resonance Imaging (fMRI) Study

Jeffrey S. Katz, Gopikrishna Deshpande, Wi-Suk Kwon, 2017, Front. Neurosci..

US small retail businesses’ perception of competition: Looking through a lens of fear, confidence, or cooperation

Sang-Eun Byun, Hyejeong Kim, Hyejeong Kim, 2020 .