Đurđana Ozretić-Došen

How can perceived consistency in marketing communications influence customer–brand relationship outcomes?

M. Šerić, V. Skare, Đurđana Ozretić-Došen, 2020 .

Services Branding: Analysis of Brand Names and Symbols in Insurance Brand Building in Croatia and Slovenia

Đurđana Ozretić-Došen, 2007 .

Insights on integrated marketing communications: implementation and impact in hotel companies

Irene Gil-Saura, Maja Šerić, I. Gil-Saura, 2015 .