Detelina Marinova

Boundary Work and Customer Connectivity in B2B Front Lines

Jagdip Singh, Detelina Marinova, Steven P. Brown, 2012 .

Toward Predicting Communication Effectiveness

Wenbo Wang, Yi Shang, Zeshan Peng, 2018, 2018 IEEE Third International Conference on Data Science in Cyberspace (DSC).

Predicting Conversation Outcomes Using Multimodal Transformer

Detelina Marinova, Bitty Balducci, Can Li, 2021, 2021 International Joint Conference on Neural Networks (IJCNN).

Strategic Change Implementation and Performance Loss in the Front Lines

Jun Ye, Jagdip Singh, Detelina Marinova, 2007 .

Actualizing Innovation Effort: The Impact of Market Knowledge Diffusion in a Dynamic System of Competition

Detelina Marinova, Detelina Marinova, 2004 .

Getting Smart

Ming-Hui Huang, Detelina Marinova, Matthew L. Meuter, 2017 .

TRUST AND CONTROL MECHANISMS IN ORGANIZATIONAL BOUNDARY SPANNERS' COGNITIONS AND BEHAVIORS.

Jagdip Singh, Detelina Marinova, D. Cohen, 2005 .

Unstructured data in marketing

Detelina Marinova, Bitty Balducci, Detelina Marinova, 2018, Journal of the Academy of Marketing Science.