Singfat Chu

Efficiency, effectiveness and productivity of marketing in services

Hean Tat Keh, Singfat Chu, Jiye Xu, 2006, Eur. J. Oper. Res..

Using Soccer Goals to Motivate the Poisson Process

Singfat Chu, 2003 .

A Robust Optimization Model for Managing Elective Admission in a Public Hospital

Melvyn Sim, Singfat Chu, Fanwen Meng, 2015, Oper. Res..

Some Initiatives in a Business Forecasting Course

Singfat Chu, Singfat Chu, 2007 .

Retail productivity and scale economies at the firm level: a DEA approach

Hean Tat Keh, Singfat Chu, Singfat Chu, 2003 .

Brand value creation: Analysis of the Interbrand-Business Week brand value rankings

Hean Tat Keh, Singfat Chu, Singfat Chu, 2006 .

Pricing the C's of Diamond Stones

Singfat Chu, 2001 .