R. Hess
发表
Shankar Ganesan,
N. Klein,
R. L. Hess,
2003
.
Ronald L. Hess,
R. L. Hess,
R. Hess,
2008
.
Ronald L. Hess,
Shankar Ganesan,
Maureen L. Ambrose,
2007
.
Christopher Lettl,
Ronald L. Hess,
Chuan-Hoo Tan,
2018,
IEEE transactions on engineering management.
R. L. Hess,
Regina M. Taylor,
M. Ambrose,
2015
.
R. Hess,
1999
.
R. L. Hess,
L. Ring,
R. Hess,
2016
.
Ronald L. Hess,
Shankar Ganesan,
Noreen M. Klein,
2007
.
Shankar Ganesan,
R. L. Hess,
R. Hess,
1997
.
Margaret G. Meloy,
Frank Germann,
R. Hess,
2021,
Review of Marketing Research.
Lawrence A. West,
J. West,
R. S. Rubin,
2004,
Decis. Support Syst..
James M. Olver,
R. Hess,
2011
.
R. L. Hess,
Fredrik Lange,
Angelica Blom,
2017
.
R. L. Hess,
Fredrik Lange,
Angelica Blom,
2021,
European Journal of Marketing.
L. Ring,
R. Hess,
2014
.