Callum Bradley

A new perspective on personas and customer journey maps: Proposing systemic UX

Stewart A. Birrell, Rebecca Cain, Callum Bradley, 2021, Int. J. Hum. Comput. Stud..

Using Passenger Personas to Design Technological Innovation for the Rail Industry

Stewart A. Birrell, Luís C. Oliveira, Rebecca Cain, 2017 .

Understanding passengers’ experiences of train journeys to inform the design of technological innovations

Stewart A. Birrell, Rebecca Cain, Luís C. Oliveira, 2017 .