Carol Scovotti

The online retailing decision: Development and testing of the SIRFS model

Carol Scovotti, 2001 .

Predicting Donations from a Cohort Group of Donors to Charities: A Direct Marketing Case Study

Maxwell K. Hsu, Gary H. Chao, Carol Scovotti, 2011, Int. J. Oper. Res. Inf. Syst..

Courses Curriculum Currency: Integrating Direct and Interactive Marketing Content in Introductory Marketing

Carol Scovotti, Lisa D. Spiller, Carol Scovotti, 2011 .